Here are some critical steps for listing your house successfully and attracting solid leads for the home you want to sell.
1. Market Research
Do your market research and evaluate the kind of prices that similar homes are selling for. You should also look at the amenities in these homes and determine whether your house needs an upgrade before it goes on the market.
If so, then put off the sales process until you have done some renovations to the home. That will give your home an edge over the others and make it more attractive to buyers. After that, you can begin setting your home’s price point.
2. House Renovation
The next thing to do is start some house renovations or slight improvements. If the house is old, you can replace any broken fixtures with antique ones that still match the rest of the architecture. Choose high-quality materials that will last long because they attract more buyers looking for a well-furnished house.
Also, they will improve the price of the house, allowing you to ask for more money when listing the home and during negotiations.
3. Packaging The Home
An essential step in listing and sales is determining how you want to package the house. Homes are marketed based on specific traits. For instance, the home can be sold based on location, number of bedrooms, size, and amenities like a swimming pool and staff quarters. Look at your home and evaluate its best features.
Match that to what is currently in demand in the market right now, according to your research. Then, choose the best way to label the house. Is it affordable, big, or located in a prime location? Determine which of these features to use for your marketing.
4. Seek Representation
Look at real estate businesses and pick the perfect one to represent you during the listing and sales process. Several advantages come with working with a real estate agent. For example, you will spend much less time selling the house and focusing that energy elsewhere. Agents also have several skills that will help you sell the house faster.
They are experienced marketers and salespeople with abilities that are usually gained over some years. You can save time and hire someone instead of trying to be good at multiple things in such a short time.
Also read: 5 Tips For Buying A New Home
5. Taking Photos And Videos
Consider collecting images and videos of your home for the online listing. When buyers search for houses for sale in Kitengela, for example, they will see results from top listing websites and are likely to look at all these houses for the one with clear images and amenity details. To improve your chances of the house appearing amongst the top places, list the home with the best footage showing the different rooms and house fixtures.
Your images should be clear and well-labelled with an explanation of what buyers are looking at; to improve your chances, list the house on a site with many visitors who can turn into leads for your home.
6. Hosting An Open House
Finally, you can launch the sales process by hosting an open house. This event allows potential buyers to visit the house and look at the available amenities in person instead of looking at online photos. Open houses attract many leads since most visitors are looking for a place to buy, not just browsing. Work with your real estate agent to set the house up attractively.
That will allow your guests to picture themselves living in the house and put in an offer. You can also interact with them and become involved in the sales process.
By preparing well before the listing process, you can publish your home successfully and sell it fast.
Also read: Buying a Luxury Home – 6 Things to Consider